Our society is accustomed to obsessing over the latest and greatest products, services, and technologies. They are exciting, groundbreaking, unique, bigger and better than the previous version and can improve your life! Or so they say.
Is less always more? These companies believe the opposite of the old saying when it comes to their branding at events.
You may have heard about the Lilly for Target Launch that didn’t necessarily run as expected on multiple levels.
You may have heard of the term “the sharing economy” in recent articles talking about the future of businesses and how resources are opening to consumers unlike ever before.
At East of Ellie, our bars serve more than just cocktails. At many events the bar is usually considered the social hub where guests love to socialize and relax.
The Victoria Secret fashion show is a highly anticipated event that happens annually on live TV.
iHeartRadio Music Festival is a well-known music event that big brands love to be a part of. EOE, along with the help of BizBash, have found 3 of the ways companies can stand out at events like the iHeartRadio Music Festival.
One of the most popular music festivals of the year started this past week in the deserts of California.
The holiday shopping season is almost over, but if you are a last minute shopper or still need to check off a few items on your gift list, consider purchasing something different than a goofy patterned tie or another funky smelling perfume for your loved ones.
Seeing what’s going on in the event industry is as essential to an event planner as latest fashion trends are to a designer.
Oh that dreaded, useless tchotchke. But honestly, who doesn’t love free stuff?