bareMinerals Train The Trainer

@ New York, New York


The bareMinerals’ “Train the Trainer” series reminds us why internal meetings need to exist. Magic happens when colleagues can get together, collaborate, and use all of their senses to experience what makes up the core of this company – their products. Our third time planning Train the Trainer for bareMinerals was held in their brand new corporate headquarters, so we were laser-focused on enhancing the attendee and their experience.

This event came complete with a foundation-inspired cake as a homage to the product where everything started, branded products that are super useful for any makeup artist, and all those little details that make it a true East of Ellie event.


Services: Logistics, On-Site Execution, Venue + Vendor Management, Creative, Theme-Ideation

The attendee experience wouldn’t be complete without ending the day in EOE style at The James Hotel NoMad.